Carry one contrast forward.

An arbitrary ID identifies a word but says nothing useful about its neighbours. A learned representation can place words used in similar ways near one another, so distance begins to carry information.

Before the model can learn those positions, it needs a fixed set of text pieces to represent. Whole words are not the only option. The next chapter breaks text into reusable pieces called tokens.

The whole chapter, simply

Words cannot go straight into a machine. They must become numbers.

Instead of giving every word a separate number, the machine can learn number patterns that keep similar words close together.